[ak-oktatok] Fwd: "The Oxford Handbook of the History of..." cm knyv s egyb ajnlatok

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2018. Feb. 1., Cs, 09:35:57 CET


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Dátum: Thu, 1 Feb 2018 08:19:42 +0100
Feladó: Prospero Könyvei <prospero at prospero.hu> <prospero at prospero.hu>
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2018. február 1.

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ügyvezető

Ajánlataink témák szerint:
   » Nemzetközi gazdálkodás <#m_-272771600796262241_tema_1980>
   » Közigazgatás <#m_-272771600796262241_tema_2279>
   » Marketing, kommunikáció, PR <#m_-272771600796262241_tema_1977>
   » Közgazdaságtan <#m_-272771600796262241_tema_1976>
   » Energetika, energiaipar <#m_-272771600796262241_tema_136>
   » Politika általában, kézikönyvek <#m_-272771600796262241_tema_2278>
   » Menedzsment, vállalatirányítás <#m_-272771600796262241_tema_1978>
   » Gépészmérnöki tudományok <#m_-272771600796262241_tema_133>
   » Általános gazdasági, üzleti könyvek <#m_-272771600796262241_tema_1973>
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Nemzetközi gazdálkodás

The Asia-Pacific Trade Agreement: Promoting South-South Regional
Integration and Sustainable Development
<http://www.prospero.hu/katalogus/konyvek/?id=16665651>
Puhakötés
36 713 Ft (áfával)

The Asia-Pacific Trade Agreement (APTA) is one of the oldest preferential
trade agreements (PTA) in the region (signed in 1975 as the Bangkok
Agreement) and is open for membership to all the developing countries in
the ESCAP region. This book analyses how APTA can promote South-South trade
and investment as well as help in meeting SDGs. This book will be useful
for the policy makers as well as researchers in understanding how RTAs can
be used as a tool for development.

Usherwood, Simon; Pinder, John;
The European Union: A Very Short Introduction
<http://www.prospero.hu/katalogus/konyvek/?id=15914436>
Puhakötés
3 003 Ft (áfával)

Fully updated to include the migrant crisis, the UK's decision to leave the
Union, and the state of the Euro currency, this accessible Very Short
Introduction shows how and why the EU has developed, how its institutions
works, and what it does - from the single market to the Euro, and from
agriculture to peace-keeping and the environment.

Dodds, Mark; Heisey, Kevin; Ahonen, Aila; (szerk.)
Routledge Handbook of International Sport Business
<http://www.prospero.hu/katalogus/konyvek/?id=13511357>
Keménykötés
65 782 Ft (áfával)
Közigazgatás

Savitch, H. V.;
Post-Industrial Cities: Politics and Planning in New York, Paris, and London
<http://www.prospero.hu/katalogus/konyvek/?id=13866675>
Keménykötés
43 961 Ft (áfával)

"... Savitch analyzes three great cities with clarity, liveliness, and an
eye for discerning the way decisions are made. *Post-Industrial Cities* is
a penetrating account of how politicians, planners, and citizens cope with
impossible choices. Savitch's vision of New York is compelling, especially
as it treats the issue of the city's sharply divided societies. This book
is not just for scholars and professionals, but for all of us who value
city life."*--David N. Dinkins, former Mayor of New York City*

John, Yinger;
Housing And Commuting: The Theory Of Urban Residential Structure - A
Textbook In Urban Economics
<http://www.prospero.hu/katalogus/konyvek/?id=15011526>
Puhakötés
32 327 Ft (áfával)

Rotberg, Robert I.;
The Corruption Cure: How Citizens and Leaders Can Combat Graft
<http://www.prospero.hu/katalogus/konyvek/?id=14860933>
Keménykötés
10 506 Ft (áfával)

"*The Corruption Cure* is a well-written, deeply researched prescription
for change that could dramatically reduce corruption worldwide. Rotberg
engages us with stories of leaders who rid their countries of corruption,
stories that are grounded in specific measures that can be replicated. A
must-read for policymakers, philanthropists, international business
leaders, and the general public."*--Jonathan Fanton, American Academy of
Arts and Sciences*"A veritable tour de force, both intellectually and in
scope. Rotberg is one of the most knowledgeable researchers in this field,
and he also has impressive experience from practical efforts and policies
for reducing corruption. I am convinced that *The Corruption Cure* will
become a standard reference for a long time."*--Bo Rothstein, author of The
Quality of Government: Corruption, Social Trust, and Inequality in
International Perspective*"*The Corruption Cure* reflects Rotberg's
long-standing interest in the problems of promoting good governance and
limiting corruption, and his wealth of personal experience from his many
years of work in the field."*--Susan Rose-Ackerman, author of Corruption
and Government: Causes, Consequences, and Reform*
Marketing, kommunikáció, PR

Campbell, Crismarie
The Beauty of Conflict: Harnessing Your Team's Competitive Advantage
<http://www.prospero.hu/katalogus/konyvek/?id=16535901>
Puhakötés
5 126 Ft (áfával)

Misof, Günther; Schwarz, Michael;
Innovatives Brand Management: Wie Sie Marken in digitalen Zeiten
organisieren, führen und optimieren
<http://www.prospero.hu/katalogus/konyvek/?id=15115664>
Puhakötés
10 197 Ft (áfával)

Dieses Buch erklärt, wie Marken heute geführt werden müssen: innovativ,
flexibel und mutig, aber auch strukturiert und effizient. Die Autoren
zeigen, wie das konkret funktionieren kann, und beantworten die derzeit
drängenden Fragen. Wie kann man seine Marke über alle neuen digitalen und
analogen Kanäle und Touchpoints hinweg effektiv führen und organisieren?
Wie verbindet man die Unternehmensstrategie mit der Markenstrategie? Wie
macht man Mitarbeiter zu kompetenten Markenbotschaftern? Und: Wie wird der
Beitrag der Marke zum Unternehmenserfolg gemessen?Mit ihrem
Brand-oriented-Management-Modell liefern die Autoren einen direkt
anwendbaren Handlungsrahmen, der den Erfolgsfaktor Marke auch in digitalen
und globalisierten Zeiten intelligent und nachhaltig in der
Unternehmens-Strategie und dem Management-Alltag verankert. Checklisten
helfen bei der Umsetzung und sorgfältig erstellte Definitionen schaffen
Klarheit im Dschungel der immer wieder neu kursierenden Buzzwords.Der
Inhalt?Brand Governance und Brand Orientation ?Die Organisation des Brand
Managements über Change Management sicherstellen?Neue Strukturen schaffen:
Organisatorische Komponenten des Brand Managements?Die Marke und ihr
Management zum Leben erwecken?Messen und optimieren: Vom Monitoring zur
Brand Intelligence
Die AutorenGünther Misof verfügt über 40 Jahre Erfahrung in
Markenstrategie, -entwicklung, -implementierung und -evaluation. Der Fokus
seiner Tätigkeit liegt auf den organisatorischen Aspekten des Brand
Managements.Dr. Michael Schwarz ist freier Brand Consultant und maßgeblich
an der Entwicklung von Markenstrategien und Kommunikationskonzepten für
große Dax-Konzerne, mittelständische Unternehmen sowie Organisationen in
Deutschland und der Schweiz beteiligt.

Beverland, Michael;
Brand Management: Co-creating Meaningful Brands
<http://www.prospero.hu/katalogus/konyvek/?id=15880988>
Keménykötés
45 108 Ft (áfával)

Presents the basics of brand management, providing both a theoretical and
practical guide to brands, and placing emphasis on the theory that the
consumer is a co-creator in a brand's identity.
Közgazdaságtan

Smith, S. A.; (szerk.)
The Oxford Handbook of the History of Communism
<http://www.prospero.hu/katalogus/konyvek/?id=15890508>
Puhakötés
11 277 Ft (áfával)

Draws on documentation released since the fall of the Soviet Union to offer
a global history of communism in the twentieth century.

Ascher, William;
Understanding the Policymaking Process in Developing Countries
<http://www.prospero.hu/katalogus/konyvek/?id=16001615>
Puhakötés
10 521 Ft (áfával)

This book provides comprehensive, systematic, multi-disciplinary guidance
to diagnose and improve policy processes in developing countries of all
regions.

Daly, Lew;
God and the Welfare State
<http://www.prospero.hu/katalogus/konyvek/?id=14883380>
Puhakötés
10 506 Ft (áfával)
Energetika, energiaipar

Sander, Suicmez; Xudong, Jing; Marcel, Polikar;
Imperial College Lectures In Petroleum Engineering, The - Volume 4:
Drilling And Reservoir Appraisal
<http://www.prospero.hu/katalogus/konyvek/?id=15925058>
Keménykötés
35 710 Ft (áfával)

Kishore, V. V. N.; (szerk.)
Renewable Energy Engineering and Technology: Principles and Practice
<http://www.prospero.hu/katalogus/konyvek/?id=14505772>
Puhakötés
11 277 Ft (áfával)

Uyar, Tanay Sidki; (szerk.)
Towards 100% Renewable Energy: Techniques, Costs and Regional Case-Studies
<http://www.prospero.hu/katalogus/konyvek/?id=14532089>
Keménykötés
79 909 Ft (áfával)

This volume collects papers presented at the International 100% Renewable
Energy Conferences (IRENEC) from 2011 to 2015.  Given the time span, the
chapters have been updated to ensure they are timely, and pertinent. These
proceedings are the outcome of an international group of research
scientists and experts contributing to energy solutions within their
research, development, and implementation.
This book is aimed at researchers and decision makers who are working on
problems and issues within energy efficiency. Tables, graphs, and diagrams
accompany the text promoting 100% renewable energy as *the* solution in
solidarity with energy end-use efficiency and renewable energy storage. In
this manner, *Towards 100% Renewable Energy* offers leaders considering the
transition from fossil problems to alternative solutions new food for
thought and incentives for action.
Politika általában, kézikönyvek

Kepel, Gilles;
Terror in France: The Rise of Jihad in the West
<http://www.prospero.hu/katalogus/konyvek/?id=14861991>
Keménykötés
9 378 Ft (áfával)

*Gilles Kepel* is professor of political science at the École Normale
Supérieure in Paris. His books include *Beyond Terror and Martyrdom: The
Future of the Middle East*, *The War for Muslim Minds: Islam and the West*,
and *Jihad: The Trail of Political Islam*.

Page, Scott E.; , Lewis, Earl; Cantor, Nancy; (szerk.)
The Diversity Bonus: How Great Teams Pay Off in the Knowledge Economy
<http://www.prospero.hu/katalogus/konyvek/?id=15087911>
Keménykötés
8 626 Ft (áfával)

"If you want your business or team to perform better, read this book. With
compelling evidence, examples, and writing, Scott Page makes the business
case for drawing out diverse perspectives, and shows you exactly how to do
it. A clear road map for every team and leader."*--Laszlo Bock, former SVP
of People Operations at Google and author of the New York Times bestseller
Work Rules!*"Scott Page's research is a breakthrough in the business case
for diversity and inclusion. *The Diversity Bonus* should be required
reading for leaders who want to unlock the full potential and performance
of their teams. It has profound implications for the future of work and
talent management."*--Matt Breitfelder, Chief Talent Officer, BlackRock*"An
excellent book that combines convincing stories and persuasive arguments
about the benefits of diversity."*--Simon A. Levin, Princeton University*"It
can be hard to persuade hiring managers and project and team leaders to
move beyond the assumption that you get the best results by gathering a
group of experts with similar skills and education. *The Diversity Bonus*
is a scientific yet engaging look at why diverse teams always beat
homogeneous teams comprised of the ?best' players."*--Troy McIntosh, Senior
Director, U.S. Cellular Corporation*"Scott Page challenges leaders and
companies to follow the math--and do the right thing. Simply put, he shows
that diverse perspectives are most valuable when addressing issues with
both complexity and uncertainty. The goal is to create an inclusive culture
and employee experiences that facilitate the ability to embrace and
leverage each other's talents and differences."*--Brian J. Miller, Vice
President of Learning, Development & Inclusion, Gilead Sciences,
Inc.*"Combining
rigorous economic theory with artful policy analysis, Scott Page explains
why the goal of achieving greater diversity in business, government, and
other organizations needs to be pursued with determination. Devoid of
political cant and platitudes, this book is teeming with unexpected
insights. A must-read for anyone who wishes to engage in intelligent
discussion about diversity and inclusion today."*--Glenn Loury, Brown
University*

Castells, Manuel;
Another Economy is Possible: Culture and Economy in a Time of Crisis
<http://www.prospero.hu/katalogus/konyvek/?id=14458172>
Puhakötés
6 762 Ft (áfával)

Throughout the Western world, governments and financial elites responded to
the financial crisis of 2008 by trying to restore the conditions of
business as usual, but the economic, social and human damage inflicted by
the crisis has given rise to a reconsideration of the inevitability of
unfettered capitalism as a fact of life.
Menedzsment, vállalatirányítás

Koomey, Jonathan Garo;
Turning Numbers into Knowledge: Mastering the Art of Problem Solving
<http://www.prospero.hu/katalogus/konyvek/?id=14817113>
Puhakötés
9 378 Ft (áfával)

van Aken, Joan Ernst; Berends, Hans;
Problem Solving in Organizations: A Methodological Handbook for Business
and Management Students
<http://www.prospero.hu/katalogus/konyvek/?id=16001337>
Keménykötés
28 192 Ft (áfával)

An indispensable guide enabling business and management students to develop
their professional competences in real organizational settings.

Morden, Tony;
Principles of Strategic Management
<http://www.prospero.hu/katalogus/konyvek/?id=15812014>
Puhakötés
13 152 Ft (áfával)
Gépészmérnöki tudományok

R, Thome John; (szerk.)
Encyclopedia Of Two-phase Heat Transfer And Flow Iii: Macro And Micro Flow
Boiling And Numerical Modeling Fundamentals (A 4-volume Set)
<http://www.prospero.hu/katalogus/konyvek/?id=16116263>
Keménykötés
327 408 Ft (áfával)

Zhang, Lei; Drelich, Jaroslaw W.; Neelameggham, Neale R.; Guillen, Donna
Post; Haque, Nawshad; Zhu, Jingxi; Sun, Ziqi; Wang, Tao; Howarter, John A;
Tesfaye, Fiseha; Ikhmayies, Shadia; Olivetti, Elsa; Kennedy, Mark William;
(szerk.)
Energy Technology 2017: Carbon Dioxide Management and Other Technologies
<http://www.prospero.hu/katalogus/konyvek/?id=14969873>
Keménykötés
44 373 Ft (áfával)

This collection focuses on energy efficient technologies including
innovative ore beneficiation, smelting technologies, recycling and waste
heat recovery. The volume also covers various technological aspects of
sustainable energy ecosystems, processes that improve energy efficiency,
reduce thermal emissions, and reduce carbon dioxide and other greenhouse
emissions. Papers addressing renewable energy resources for metals and
materials production, waste heat recovery and other industrial energy
efficient technologies, new concepts or devices for energy generation and
conversion, energy efficiency improvement in process engineering,
sustainability and life cycle assessment of energy systems, as well as the
thermodynamics and modeling for sustainable metallurgical processes are
included. This volume also offers topics on CO2 sequestration and reduction
in greenhouse gas emissions from process engineering, sustainable
technologies in extractive metallurgy, as well as the materials processing
and manufacturing industries with reduced energy consumption and CO2
emission. Contributions from all areas of non-nuclear and non-traditional
energy sources, such as solar, wind, and biomass are also included in this
volume.Papers from the following symposia are presented in the book:Energy
TechnologiesAdvances in Environmental Technologies: Recycling and
Sustainability Joint SessionDeriving Value from Challenging Waste
Materials: Recycling and Sustainability Joint SessionSolar Cell Silicon

Groche, Peter; Bruder, Enrico; Gramlich, Sebastian; (szerk.)
Manufacturing Integrated Design: Sheet Metal Product and Process Innovation
<http://www.prospero.hu/katalogus/konyvek/?id=14984152>
Keménykötés
35 386 Ft (áfával)

The book gives a systematic and detailed description of a new integrated
product and process development approach for sheet metal manufacturing.
Special attention is given to manufacturing that unites multidisciplinary
competences of product design, material science, and production
engineering, as well as mathematical optimization and computer based
information technology. The case study of integral sheet metal structures
is used by the authors to introduce the results related to the recent
manufacturing technologies of linear flow splitting, bend splitting, and
corresponding integrated process chains for sheet metal structures.
?Highlights applicability and benefits of an integrated development process
through the use of case studies in the field of sheet metal
structures;?Provides a perspective on an integrated development leading to
products and processes;?Includes a detailed description of procedures,
methodologies, and tools to integrate manufacturing, process, and materials
engineering into optimized product design.
Általános gazdasági, üzleti könyvek

Ross, Catherine L.; Lee, David Jung-Hwi; Meijers, Evert; Welch, Timothy;
Megaregions, Prosperity and Sustainability: Spatial Planning for Future
Prosperity and Sustainability
<http://www.prospero.hu/katalogus/konyvek/?id=13044240>
Keménykötés
26 313 Ft (áfával)

Kar, Arpan Kumar; Ilavarasan, P. Vigneswara; Gupta, M.P.; Dwivedi, Yogesh
K.; Mäntymäki, Matti; Janssen, Marijn; Simintiras, Antonis; Al-Sharhan,
Salah; (szerk.)
Digital Nations ? Smart Cities, Innovation, and Sustainability: 16th IFIP
WG 6.11 Conference on e-Business, e-Services, and e-Society, I3E 2017,
Delhi, India, November 21?23, 2017, Proceedings
<http://www.prospero.hu/katalogus/konyvek/?id=16061800>
Puhakötés
33 022 Ft (áfával)

Rasche, Andreas; Morsing, Mette; Moon, Jeremy; (szerk.)
Corporate Social Responsibility: Strategy, Communication, Governance
<http://www.prospero.hu/katalogus/konyvek/?id=14787547>
Keménykötés
30 072 Ft (áfával)

This introductory textbook explores the key issues in global business in
corporate social responsibility.
Építőmérnöki tudományok, építőipar

Chopra, Kamal;
Conventional and Unconventional Sources of Renewable Energy: Renewable
Energy Sources <http://www.prospero.hu/katalogus/konyvek/?id=15572805>
Puhakötés
23 119 Ft (áfával)

Larco, Nico;
The Sustainable Urban Design Handbook
<http://www.prospero.hu/katalogus/konyvek/?id=15842928>
Keménykötés
43 228 Ft (áfával)

Oliveira, Fabiano Lemes de;
Green Wedge Urbanism: History, Theory and Contemporary Practice
<http://www.prospero.hu/katalogus/konyvek/?id=14860086>
Keménykötés
31 951 Ft (áfával)

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